Netflix is in talks to license video podcast content from iHeartMedia, aiming to secure exclusivity and remove episodes from YouTube. This follows a similar deal with Spotify, reinforcing a broader trend of platforms like Tubi investing in video podcasts to…
Amazon is laying off over 100 employees and restructuring its podcast division, shifting Wondery's narrative shows to Audible and placing creator-led content under a new Creator Services team. Wondery CEO Jen Sargent is exiting as part of the changes, which…
Kaleidoscope has raised $5 million in Series A funding led by Burda Principal Investments and North Base Media to expand its original podcast slate and adapt its audio IP into film and TV. The podcast company, known for tech-focused storytelling,…
The Golden Globes will introduce a podcast category in 2026, spotlighting the format’s growing influence in the Creator Economy and its appeal to both talent and major streaming platforms. Podcasts tied to popular IPs, such as “The Office” and “Seinfeld,”…
Spotify’s video podcast partner program is gaining traction among independent creators with lucrative direct payouts, but podcast networks are holding back due to the lack of support for dynamic ads on subscriber-only content. Networks prioritize dynamic ad revenue through tools…
Digiday analysis shows podcast advertising is surging as the format shifts to video and CTV. Vox Media saw double-digit podcast ad growth in the past year. Audacy and Wondery also reported YoY revenue increases. CPMs for video podcasts on CTV…
FloSports EVP Phil Wendler drops in for a wide-ranging convo on the latest TSW pod, talking about how the company hit profitability without chasing tier-one leagues. With 40K+ events streamed and 23M viewers last year, FloSports is winning by going…
CBS has expanded its podcast partnership with Audacy to include 39 news and entertainment shows. The deal builds on their CBS Sports collaboration and adds titles like 48 Hours, Survivor, and The Late Show With Stephen Colbert, creating new ad…
YouTube has quietly become the world’s largest podcast platform, with 1 billion monthly podcast viewers—far outpacing Spotify (100 million) and Apple Podcasts. Unlike traditional podcast platforms, YouTube’s video-first approach is redefining the format, forcing creators to prioritize visuals for discovery…
Netflix is eyeing video podcasts, according to Business Insider, as it looks to expand its content lineup. With YouTube dominating the space and Gen Z favoring video-first formats, Netflix sees a chance to tap into creator-led content. The move could…
