Tag: Canelo Alvarez

Netflix reported a global average audience of 36.6 million for its live-streamed boxing match between Terence Crawford and Canelo Alvarez, including 20.3 million in the U.S. However, the numbers, derived from a mix of internal data and non-accredited VideoAmp metrics,…

Netflix is favoring big, one-off sports events over full-season rights, with VP Brandon Riegg emphasizing spectacle-driven programming like NFL GameDay, WWE Raw, and major boxing bouts. While rivals like Amazon and Apple lock in league deals, Netflix is slowly building…