Tag: content libraries

From the Archives revisits how Pluto TV turned aging television libraries into a recurring revenue engine by packaging catalog programming into scheduled FAST channels and monetizing connected-TV viewing through addressable advertising. Viacom’s $340 million acquisition gave the company direct consumer…

AMC Global Media raised its full-year outlook after securing a roughly $500 million Netflix licensing deal for The Walking Dead universe. The agreement gives AMC predictable revenue to offset declining affiliate fees while keeping the franchise on AMC+ and expanding…