Tag: live sports streaming

Basics Of Streaming explains how anti-piracy systems have become a critical part of live sports streaming infrastructure as platforms work to protect high-value content in real time. The piece outlines how DRM, watermarking, AI monitoring, and network-level enforcement help reduce…

OpenAI partnered with Reliance to integrate AI powered conversational search into JioHotstar, enabling multilingual text and voice discovery across live and on demand content. The deal also brings JioHotstar recommendations directly into ChatGPT, creating a two way discovery layer. The…

FIFA has named TikTok its official "Preferred Platform" for the 2026 World Cup, marking the first time a social media platform has received such a designation. The deal includes live match footage, press conferences, training updates, and creator-led content, aiming…

Peacock is the first streaming platform to adopt Dolby’s full suite of next-gen technologies, including Dolby Vision 2 and Dolby AC-4, enhancing both picture and sound quality across its content. The streamer already offers Sunday Night Football in Dolby Atmos…

Netflix is reportedly exploring bids for Premier League broadcast rights in the U.S. and Europe, signaling a potential shift toward regular live sports programming. With NBC’s U.S. rights expiring in 2028 and UK rights locked until 2029, Netflix could challenge…

Behind the Stream explores how multiview streaming is transforming the OTT experience by enabling users to watch multiple live or recorded video streams simultaneously. Once exclusive to broadcasters, multiview is now hitting consumer devices via platforms like YouTube TV and…

Alphabet hit a record $102.35 billion in Q3 2025 revenue, driven by a breakout quarter for YouTube, which delivered $10.26 billion in ad sales, its first double-digit growth since 2022. Shorts now generate more revenue per watch hour than long-form,…

FloSports is expanding its Smart TV footprint, launching on Samsung and VIZIO, with LG support on the way, ensuring availability on nearly every major CTV platform. The move aligns with changing viewer behavior—CTV now accounts for over half of Flo’s…

Disney has sued Dish Network’s Sling TV, alleging its new $5 Day Pass, Weekend Pass, and Week Pass offerings breach distribution agreements by including ESPN and Disney networks without approval. The lawsuit comes as Sling seeks to offset subscriber losses…

YouTube will debut its first live NFL broadcast in Week 1 with the Chargers vs. Chiefs game in Brazil, featuring content creator Donald De La Haye, aka Deestroying, as a sideline reporter. A former D-I kicker turned YouTube star with…