Tag: podcast strategy

Netflix has struck a multiyear, eight-figure annual deal with Barstool Sports for exclusive video rights to top sports podcasts including Pardon My Take, The Ryen Russillo Show, and Spittin’ Chiclets. This move is part of Netflix’s broader strategy to challenge…

Amazon is laying off over 100 employees and restructuring its podcast division, shifting Wondery's narrative shows to Audible and placing creator-led content under a new Creator Services team. Wondery CEO Jen Sargent is exiting as part of the changes, which…

Spotify beat expectations on Premium subscriber and MAU growth in Q2 2025, with 276 million subscribers and 696 million users. However, the company missed revenue and gross margin guidance and posted a net loss of €86 million, down from a…

The Golden Globes will introduce a podcast category in 2026, spotlighting the format’s growing influence in the Creator Economy and its appeal to both talent and major streaming platforms. Podcasts tied to popular IPs, such as “The Office” and “Seinfeld,”…