Tag: Akta Tech

Basics of Streaming breaks down why Server-Side Ad Insertion (SSAI) is foundational to monetizing Connected TV. SSAI eliminates device instability, ensures consistent measurement, and preserves stream continuity—key to reliable ad revenue, especially in FAST and hybrid models. As more CTV…

Basics of Streaming breaks down the FAST channel supply chain, showing how a once-niche format has become a core revenue engine for the streaming industry. FAST works by blending traditional linear TV programming with OTT flexibility, powered by sophisticated content…