Paramount Skydance has launched Paramount Games Studio, bringing Skydance Interactive, Skydance New Media, and Paramount’s gaming operations into one in-house division. The move signals David Ellison wants gaming treated as…
Antenna's latest data shows ad-supported streaming has become the industry's primary growth engine, driving most new subscriber additions and nearly four-fifths of net growth over the past two years. With retention rates nearly identical to ad-free plans and most growth…
Comcast’s £5 billion Universal UK Resort bet may look like a theme park investment, but it’s really a bigger signal about where media value is moving. As streaming gets more crowded, broadband slows, and pay TV keeps shrinking, Comcast’s using…
Skip explains why ad tech keeps selling simplicity while profiting from complexity, especially in CTV where buyers face fragmented supply chains, inconsistent measurement, duplicated reach, and too many dashboards. He makes the case that complexity protects vendor margins and dilutes…
Rebecca shows that streaming companies can’t keep treating operations as a downstream function of technology strategy. She lays out how hypergrowth challengers, post-merger companies, and legacy media giants all hit the same wall: AI and automation only work when metadata,…
YouTube's addition of Fox One and Peacock to Primetime Channels highlights a larger shift in the streaming industry, where control over discovery, subscriptions, billing, and consumer relationships is becoming more valuable than owning content alone. As consumers increasingly begin their…
Streaming’s biggest constraint isn’t content supply, it’s attention. IMAX, Netflix, Spotify, Disney, Roku, FAST, bundles, and AI all point to the same business reality: urgency drives the first action, habit drives return visits, and the customer relationship determines who captures…
Scripted streaming hits aren't doing the same job they used to. With season gaps stretching from 12 months in 2020 to 21 months in 2025, returning originals are becoming customer win-back campaigns instead of retention engines. That’s great for premiere-month…
Roku's redesign turns its TV operating system into a more aggressive discovery and advertising platform, using personalized recommendations and subscription prompts to influence viewing behavior before users enter streaming apps. As streaming fragmentation grows, Roku’s betting control over discovery and…
Spotify signed a licensing deal with Universal Music Group that lets Premium subscribers create AI-generated remixes and covers using UMG’s catalog through a paid add-on tier. The agreement gives artists revenue shares while positioning Spotify as a licensed AI music…
Sony Pictures Television’s acquisition of 32 Flavors gives the studio control of one of reality TV’s most durable franchise producers, including “Vanderpump Rules” and multiple “Real Housewives” series. The deal reflects how valuable unscripted programming has become because it delivers…
Sky News is launching a paid podcast subscription service as part of its Sky News 2030 strategy, using ad-free listening, bonus content, live events and community features to build recurring revenue around talent-driven journalism and deeper audience engagement across digital…
Fox’s latest earnings reinforced how central Tubi has become to the company’s long-term streaming strategy as digital advertising and connected TV growth increasingly offset pressure in the traditional television business. The quarter highlighted Fox’s disciplined approach to streaming, focusing on…
HBO Max has launched in Germany, Italy, and five other European markets, expanding through new carriage deals with Amazon Prime Video and local bundling partners. The move ends legacy Sky restrictions and sets the stage for a U.K./Ireland launch in…
Spotify has opened a new video-first podcast studio in Hollywood’s Sycamore media district, marking its second LA location and expanding its investment in video podcasting. The 11,000-square-foot facility will support creators in the Spotify Partner Program, including The Ringer and…
Netflix is facing a lawsuit from an HBO Max subscriber seeking to block its proposed $82.7 billion acquisition of Warner Bros. Discovery’s entertainment assets, alleging the merger would harm competition and lead to higher subscription prices. The plaintiff argues the…
FIFA has named TikTok its official "Preferred Platform" for the 2026 World Cup, marking the first time a social media platform has received such a designation. The deal includes live match footage, press conferences, training updates, and creator-led content, aiming…
NBCUniversal is expanding Peacock’s interactive sports streaming features for the 2026 Milan Cortina Winter Olympics and NBA All-Star Weekend. New mobile-optimized experiences—Rinkside Live for hockey and figure skating, and Courtside Live for basketball—will let users toggle between curated camera angles…
Disney+ is planning to launch a vertical, TikTok-style video feed later this year, aiming to increase daily user engagement through short-form content. The feed may include episode clips, social content, and AI-generated videos, possibly integrating elements from its ESPN “Verts”…
