Tag: convergence

AT&T’s $3 billion Corning deal supports its push to reach more than 60 million fiber locations by 2030, giving it exposure to streaming growth without the cost of owning programming. The return depends on turning that footprint into long-term broadband…

Everybody wants convergence, but nobody agrees on what it actually means. Andrew Rosenman argues that linear TV and programming owners still hold strategic advantages in converged advertising because they control inventory, audience reach, and campaign execution across platforms.