Walmart Bundles Walmart+ and Sam’s Club Plus for $120, Betting on Cross-Shopping to Pressure Amazon and Costco
The Streaming Wars Staff
Walmart's bundling Walmart+ and Sam’s Club Plus for $120 annually, saving members $98 and positioning itself to capture more household spending from Amazon and Costco. The deal could boost cross-shopping and retail media revenue while expanding Peacock and Paramount+ distribution…
