Tag: first-title attribution

The Take

Inside the Starz-Crunchyroll Bet on Power Fans Watching Anime

Kirby Grines

July 30, 2026

Starz and Crunchyroll are using their new $16.99 Prime Video bundle to test whether Power fans and anime viewers overlap enough to improve acquisition, engagement and retention. Success depends on customers crossing between both catalogs and staying long enough to…

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