Tag: Fortnite

Media companies are shifting away from the traditional Hollywood model toward cheaper, faster, and more flexible systems built around creator ecosystems, AI tools, interface control, and direct audience engagement. Disney's Fortnite strategy, Fox's interest in Roku, the rise of video…

Disney and Epic Games are bringing The Simpsons into Fortnite's IP Partner Program, allowing creators to build and publish original experiences using official Simpsons characters, locations and assets. The expansion builds on strong engagement from Fortnite's Simpsons season and signals…

Epic Games cut more than 1,000 employees and is targeting $500 million in cost reductions as CEO Tim Sweeney ties the move to declining engagement in Fortnite. Lower player frequency and session time are reducing in-game spending, creator activity, and…

Live service games like Fortnite, Roblox, and Apex Legends churn up to 60% of players within three months, but they quickly replace them. This user rotation is now standard across streaming and subscription models. With net-new user growth stalling, long-term…

YouTube is beta testing Playables Builder, an AI-powered game creation tool developed with Google’s Gemini 3, aimed at helping creators easily develop and publish games within its Playables hub. This move positions YouTube as a direct competitor to platforms like…

Disney, Epic Games, and Gracie Films launched a cross-platform Simpsons experience in Fortnite, combining gameplay with original shorts airing on Disney+ and social media. With over 53 million players engaging, the collaboration blends humor, nostalgia, and storytelling to connect multi-generational…

Apple has reapproved Fortnite for the U.S. App Store, five years after it was removed due to a payment dispute with Epic Games. The move follows a recent court ruling favoring Epic, which prohibits Apple from restricting or charging fees…

Samira Bakhtiar of AWS highlights the need for media companies to diversify as the entertainment industry, projected to exceed $1 trillion in 2024, evolves. Online video (35% of revenue) and gaming (25%) dominate, with 5.75 billion mobile users and 3.5…