Tag: NFL Brazil

YouTube drew 17.3 million global viewers for its exclusive NFL broadcast of Chiefs vs. Chargers, marking the biggest live-stream in platform history. The U.S. audience hit 16.2 million, outpacing last year’s opening week stream but falling short of NFL games…

YouTube will debut its first live NFL broadcast in Week 1 with the Chargers vs. Chiefs game in Brazil, featuring content creator Donald De La Haye, aka Deestroying, as a sideline reporter. A former D-I kicker turned YouTube star with…

IMG President Adam Kelly says we’re in a “golden age of sport,” with record-breaking viewership fueled by Netflix, Amazon, and YouTube. He credits tech-driven distribution and live content’s scarcity for booming demand, while dismissing concerns of a bubble. Despite the…