Tag: game development

Ampere’s data shows female non-gamers are more open to playing than men, but cultural and content barriers are limiting conversion. The growth opportunity lies in redesigning onboarding, genre strategy, and community dynamics to capture a largely untapped female audience.

YouTube is beta testing Playables Builder, an AI-powered game creation tool developed with Google’s Gemini 3, aimed at helping creators easily develop and publish games within its Playables hub. This move positions YouTube as a direct competitor to platforms like…

Roblox has expanded its License Manager and Licenses catalog to all eligible IP holders, enabling more creators to develop games based on popular shows, movies, and brands. Originally launched with partners like Netflix and Lionsgate, the platform now allows any…

Netflix announced Spirit Crossing, its first MMO title, during a GDC 2025 press event. Developed by in-house studio Spry Fox, the "cozy MMO" emphasizes crafting, exploration, and social features like customizable neighborhoods, and will launch later this year.

Mike Verdu, former head of Netflix’s gaming division, has fully exited the company after briefly leading its generative AI gaming initiative. Verdu, who joined Netflix in 2021, played a key role in expanding its gaming strategy, including multiple studio acquisitions…

Epic Games’ Alain Tascan is now president of Netflix's growing games division. He replaces Mike Verdu, who has moved to a new role focused on innovation. Netflix, which entered the gaming industry in November 2021, has acquired four gaming studios…

Amazon Games, led by VP Christoph Hartmann, is preparing for the release of two new games: the MMORPG "Throne and Liberty" in September and the action RPG "New World: Aeternum" in October. Hartmann explains Amazon’s strategy of focusing on long-term,…