Tag: kids content

Tubi has turned "Looney Tunes" into a top-performing series by smartly curating and packaging the classic shorts into ad-supported, bingeable formats that replicate Saturday morning TV. While Warner Bros. Discovery shelved the franchise on HBO Max, Tubi’s bet on evergreen,…

YouTube has signed a major partnership with Sesame Workshop to become the largest digital library of Sesame Street content by 2026, including classic episodes and original content for the platform. The deal comes alongside an expanded effort to train creators…

Family content has become a critical driver of both box office performance and streaming platform engagement, according to new research from Ampere Analysis and others. Studios are leaning into theatrical-first strategies for big-budget family titles, while streamers rely heavily on…

Moonbug Entertainment is partnering with Sanrio for a major “CoComelon” and “Hello Kitty” crossover launching in 2026, signaling an aggressive expansion of its global franchise strategy. At the APOS conference, Candle Media’s Kevin Mayer also revealed Moonbug’s music streams surpassed…

Warner Bros. Discovery is doubling down on kids content in India with 200 half-hours of new programming across Pogo, Cartoon Network, and Discovery Kids in Q2, heavily emphasizing local IPs like Chhota Bheem and Little Singham. The company is leveraging…

Warner Bros. Discovery isn’t axing Looney Tunes out of spite—it’s just chasing the numbers. With kids glued to YouTube and longtime fans aging out of key demos, WBD sees little reason to keep classic Looney Tunes on Max, especially when…

Paramount+ has utilized gen AI to create curated content collections aimed at "kids-first" audiences, specifically targeting children ages 6-13. The curations are based on themes like "Space Exploration" and "Goofy Stuff," identified through research with kids and parents.

Sony Pictures Television has launched a new YouTube channel, Kidzuko, targeting children ages 3-8 with free access to Sony's kids' content. The channel features episodes from popular series like Octonauts and Peter Rabbit, along with educational clips and how-to-draw videos.…