Tag: Total Viewing Time

News

Tubi’s 1 Billion-Hour Month Proves It’s Playing a Different Game

Kirby Grines

June 18, 2025

Tubi logged over 1 billion viewing hours in May, signaling a significant shift in how FAST success should be measured—by actual watch time, not MAUs. While others flaunt app opens, Tubi has focused on sustained engagement, now capturing 2.2% of…

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(Exclusive) Samsung Sold a Bunch of TVs That Autorun Samsung TV Plus

Skip Buffering

by The Streaming Wars Staff

October 28, 2024

Skip critiques Samsung's announcement of 88 million monthly active users (MAUs) on Samsung TV Plus, arguing that the metric misrepresents genuine user engagement since the app autoplays by default on Samsung TVs. Highlighting that MAU is a "vanity metric" often…

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