Business

Apple is licensing Google’s Gemini models not out of weakness but as a strategic move to maintain control over the user experience while sidestepping the unsustainable cost curve of frontier AI development. Rather than compete in the commoditized model layer,…

Lionsgate has sold its South and Southeast Asian streaming business, Lionsgate Play, to longtime executive Rohit Jain, who will take full ownership and exit the studio. While Lionsgate is exiting the DTC space in the region, it retains content and…

Netflix is preparing an all-cash offer to acquire Warner Bros. Discovery’s studio and streaming assets, restructuring its original cash-and-stock proposal to speed up the approval process. Backed by $59 billion in financing, the move comes as Paramount Skydance intensifies its…

Fanatics has launched Fanatics Studios, a joint venture with OBB Media that will produce original sports and entertainment content. The studio begins with content partnerships in place across LA28, ESPN, WWE, and MLB. Led by Michael D. Ratner, the venture…

Apple TV ended 2025 with record-breaking engagement, up 36% in total viewing hours year-over-year, driven by Pluribus, F1, and A Charlie Brown Christmas. Despite continued silence on subscriber counts, Apple positioned Apple TV as a core part of its growing…

From the Archives revisits the Ellen Digital Network as a pioneering example of a creator-first broadcast model long before the TikTok and YouTube Shorts era. Ellen DeGeneres turned viral daytime TV clips into a full-fledged digital media network that blended…

Roku has become the first major streaming platform to integrate iSpot’s Outcomes at Scale metric directly into its ad optimization engine, enabling advertisers to track and optimize campaigns based on real business outcomes. The move expands their partnership, which began…

Comcast finalized the spin-off of Versant Media, transferring control of its cable and news networks into a standalone public company. Versant’s shares dropped 13 percent on their first day of trading, while Comcast stock rose, signaling investor preference for the…

Annual wraps have become one of the most effective retention tools in media, not for their shareability, but for how they reframe user behavior into identity and habit. The missed opportunity for most media companies isn’t the lack of flashy…

Kirby outlines 7 pragmatic predictions for where streaming is headed, spotlighting shifts in spending, control, and what success actually looks like. The real power isn’t in content libraries but in owning access, distribution, and the customer relationship. As the dust…