TelevisaUnivision’s Q1 earnings paint a mixed picture. Streaming momentum continues, cost discipline is paying off, but advertising remains a serious drag.
Revenue fell 10 percent year over year to $1.1 billion, with U.S. and Mexico ad markets both underperforming. U.S. ad revenue was down 13 percent, while Mexico saw an 18 percent drop. The company cites macroeconomic pressures and tough comps from last year’s election cycle and major sports events like the Spanish-language Super Bowl broadcast in 2024.
Streaming, once the company’s primary growth driver, showed signs of cooling. ViX revenue rose just 4 percent year over year to $109 million, a steep drop from the 25 percent growth posted in the same period last year. The premium tier added 700,000 subscribers, reaching 5.4 million. Engagement remained healthy, with streaming hours up 13 percent and monthly active users up 18 percent.
Content licensing and subscription revenue outside of ViX performed better, rising 12 percent. Strong demand for TelevisaUnivision’s originals and library across third-party platforms helped lift those results.
Despite the revenue headwinds, TelevisaUnivision posted a net income of $11.7 million. This marks a return to profitability after a $52 million loss in Q1 2024. Cost controls and stronger free cash flow helped cushion the blow of soft ad sales and subscription declines. Operating income and adjusted EBITDA fell 17 percent and 16 percent, respectively.
Leadership changes are also part of the story. Daniel Alegre, the former Activision Blizzard COO, now leads the company after Wade Davis transitioned to vice chairman. Alegre is focusing on operational integration between U.S. and Mexico teams. This signals a shift toward a leaner, more agile organization.
Meanwhile, the company expanded its sports rights portfolio by securing the Olympics in Mexico through 2032. It also signed a new distribution deal with DirecTV. There is still no update on a potential IPO for ViX. Executives continue to say they are exploring all strategic options.
Looking ahead, management expressed cautious optimism that ad demand will recover in the second half of 2025. Events like Copa América and U.S. political spending are expected to lift results. Still, the pressure is on. Scale, efficiency, and differentiated Spanish-language content are no longer just strategic pillars. They are prerequisites for staying in the game.
