Tag: streaming industry

Apple is upgrading Apple Podcasts with native video support, seamless audio and video switching, and built in dynamic ad insertion for video episodes. The move positions Apple more directly against YouTube, Spotify, and Netflix as video podcast consumption accelerates. By…

The creator economy didn’t kill premium content, it redefined who gets to make it. Control over audience relationships, not production resources, now determines cultural relevance and monetization. Studios still matter, but they’ve lost the automatic authority to define premium.

Internal documents from Meta, Google, Snap, and TikTok reveal how early user acquisition was designed to shape long-term habits and lifetime value. The same logic is now influencing how some streaming platforms approach product design, using tactics like autoplay, feeds,…

Rebecca Avery of Integration Therapy spotlights how streaming companies are undermining their own agility by cutting middle management in the name of efficiency. As the industry faces mounting complexity, gutting the very layer that translates strategy, coordinates teams, and builds…

Spotify has opened a new video-first podcast studio in Hollywood’s Sycamore media district, marking its second LA location and expanding its investment in video podcasting. The 11,000-square-foot facility will support creators in the Spotify Partner Program, including The Ringer and…

Netflix is facing a lawsuit from an HBO Max subscriber seeking to block its proposed $82.7 billion acquisition of Warner Bros. Discovery’s entertainment assets, alleging the merger would harm competition and lead to higher subscription prices. The plaintiff argues the…

From the Archives revisits the meteoric rise and fall of Maker Studios, the original poster child of the MCN era that promised to reinvent Hollywood through digital creators. Maker rapidly scaled to become YouTube’s largest independent network, but its dependence…

Netflix has appointed Dani Dudeck as its new chief communications officer, effective mid-January. Dudeck brings deep tech and media comms experience from leadership roles at Instacart, Zynga, and MySpace, signaling Netflix's continued emphasis on seasoned strategic communications as it navigates…

Holiday streaming promotions may boost sign-ups, but most platforms fail to convert those gains into lasting subscribers. Ampere’s data shows only a few services retain users acquired during the Black Friday window, signaling a structural flaw in how the industry…

Ask Skip breaks down the fallout from Omnicom's expected 4,000 layoffs post-IPG merger, framing it as a structural collapse of the full-service agency model. Skip outlines four brutally honest paths forward—going brand-side, building an indie hustle, pivoting into content/streaming, or…