The NBA is up 16% year over year in national viewership through the All-Star break, averaging 1.8 million viewers per game, its best midseason mark since 2018. The jump is largely driven by a 97% increase on NBC after shifting…

Apple is upgrading Apple Podcasts with native video support, seamless audio and video switching, and built in dynamic ad insertion for video episodes. The move positions Apple more directly against YouTube, Spotify, and Netflix as video podcast consumption accelerates. By…

Roku, Apple, Scripps, and ChatGPT all made moves last week that reinforce one theme: control has replaced scale as the core competitive advantage in streaming. The leverage battle isn’t about content volume anymore. It’s about who controls billing, discovery, rights,…

ByteDance is facing legal pressure from Disney, Paramount Skydance and the Motion Picture Association after its Seedance 2.0 AI video tool generated recognizable Hollywood characters and celebrity likenesses from simple prompts. The dispute isn’t just about copyright, it’s about who…

Warner Bros. Discovery’s board is weighing whether to reengage with Paramount Skydance after it submitted a revised $30 per share offer that covers the $2.8 billion Netflix break fee, backstops refinancing, and adds shareholder protections. WBD remains under agreement to…

The E.W. Scripps Company is restructuring its local broadcast operating model around AI, automation, and centralized production to drive $125 million to $150 million in incremental annualized EBITDA by 2028. With Q3 2025 revenue down 19% and local media revenue…

Structural leverage is replacing raw scale as the defining source of power in today’s media business. Vertical integration, like a potential Netflix-Warner combination, equity alignments such as Disney and the NFL, control of billing relationships, influence over ad tech standards,…

AMC Networks crossed a major inflection point as streaming became its largest source of U.S. revenue in Q4, with streaming revenue up 17% to $177 million and now surpassing affiliate fees. The growth was driven primarily by price increases across…

Skip confirms AI’s full entry into the media economy, competing directly with publishers, platforms, and streaming services for brand dollars. Conversational AI captures sustained intent and high-density first-party signal, turning interaction data into premium inventory and shifting leverage to whoever…

Netflix is reportedly in talks with Barry Bonds and CC Sabathia to join its broadcast team for the San Francisco Giants vs. New York Yankees Opening Day game on March 25, 2026. The move signals how seriously Netflix is taking…