RACER has acquired MAVTV and will rebrand the network to expand its media footprint across cable, FAST, and streaming. The move aims to establish RACER as the most comprehensive motorsports media platform in North America, with more than 300 live…

Playback raised $22 million to build a livestreaming platform focused on creator-led sports content, backed by Seven Seven Six, Khosla Ventures, and NBA Investments. The startup has deals with NBA League Pass and MLB.tv that allow creators to legally stream…

JioHotstar has surpassed 100 million paid subscribers, establishing itself as India’s leading streaming platform. The milestone reflects its scaled strategy, blending aggressive pricing, telecom partnerships, and a diverse content portfolio across sports, entertainment, and cultural events.

Deloitte's 19th Digital Media Trends report reveals that Gen Z and millennials are spending more time with creator-led content on social platforms than traditional streaming or TV. This behavioral shift is accelerating churn across SVOD, eroding perceived value, and redirecting…

Infinite Reality acquired Napster for $207 million, aiming to reimagine the iconic brand as a fully immersive social music platform. The company plans to integrate Napster with its virtual environments, esports assets, and Web3 tools—enabling artists to host concerts, sell…

PFL has inked a multi-year media rights deal with STARZPLAY to stream all its MMA franchises across the MENA region. The partnership launches April 3 with the 2025 PFL World Tournament and includes free access to PFL MENA content in…

The Streaming Madman tears into the chaos of AdTech Week in NYC, calling out the self-congratulatory absurdity, rampant greenwashing, and unchecked fraud that continues to suck 30–65% of ad budgets into a black hole of middlemen and bots. He skewers…

Netflix is now streaming HDR10+ content on AV1-enabled devices, improving picture quality for members on certified HDR10+ displays. By combining dynamic metadata with the efficient AV1 codec, Netflix enhances visual fidelity while expanding device compatibility and reducing bandwidth use.

Kirby breaks down the real streaming war—not the one between platforms, but the one waged by investors, analysts, and bankers behind the scenes. Instead of content and subscribers, this battle is about controlling narratives to move markets, where a well-timed…

Paramount+ is launching its Premium and ad-supported Basic tiers in Germany, Switzerland, and Austria starting March 26. The move follows similar rollouts in Canada, the UK, and Australia, with nearly half of signups in those markets now coming from non-standard…