Accedo and Magine Pro will merge their SaaS streaming businesses into a new jointly owned company, combining Accedo One with Magine Pro’s platform and customer base to form what they position as a global SaaS leader for OTT streaming. The…
Ask Skip challenges the assumption that creators are here to save streaming, arguing instead that they’re reshaping it. As platforms scramble to integrate creator-driven content, they overlook the fact that creators aren’t content providers, they’re business models with built-in audiences.…
Kirby reiterates that YouTube is TV, arguing the platform has already redefined what television means by becoming the most-watched service on actual TVs in the U.S. The resistance, he contends, isn’t about viewer behavior, it’s about preserving outdated compensation models…
Great American Media announced it will launch Pure Flix Familia, a Spanish-language streaming platform debuting in 2026, focused on faith-based and family-friendly entertainment. The new service expands the company’s Pure Flix brand to better serve Spanish-speaking audiences who share its…
LightShed Partners reported a 7% decline in Hollywood’s Q4 2025 box office revenue compared to Q4 2024, with figures still 30% below 2019 levels. Despite a modest 2% gain through November, the data points to a lasting shift in consumer…
Cyber Monday has overtaken Black Friday in retail ad spending, signaling a major shift toward digital-first holiday shopping behavior. Despite CTV's massive reach and high engagement, marketers continue to apply mobile performance tactics to what should be an influence-driven channel.…
From the Archives revisits how the original Roku box quietly redefined television by making streaming accessible, simple, and app-driven. Originally a Netflix project, the Roku player launched in 2008 as a neutral, affordable alternative to cable, reshaping the TV experience…
Ask Skip confronts the tough state of the media industry, layoffs, mergers, and AI upheaval, with a reminder of what still matters. Despite the chaos, Skip argues that talent, honest audience feedback, real brands, and scrappy leadership remain key assets.…
Sinclair Broadcast Group has made an unsolicited offer to acquire E.W. Scripps for $7 per share, following its recent disclosure that it had accumulated nearly a 10% stake in the company. The proposed deal would create a combined broadcaster valued…
Kirby takes a sharp look at how identity, not platforms, now drives media distribution. Creators are the new infrastructure, AI controls discovery and churn, and characters outperform brands in algorithmic environments. Legacy players are pivoting, through partnerships, consolidation, and experiential…