Tag: NBC

From the Archives revisits NBC’s DotComedy, an early attempt to build a digital-first short-form comedy platform before the infrastructure for online video was ready. NBC used it as a talent incubator and experimental content hub, but limited broadband, weak monetization…

The NBA is up 16% year over year in national viewership through the All-Star break, averaging 1.8 million viewers per game, its best midseason mark since 2018. The jump is largely driven by a 97% increase on NBC after shifting…

NBC’s 2025 broadcast of the Macy’s Thanksgiving Day Parade hit a record-breaking 34.3 million viewers across NBC and Peacock, marking the event’s biggest combined audience ever. This reflects an 8% year-over-year increase, with particularly strong growth among viewers under 25…

Netflix is reportedly exploring bids for Premier League broadcast rights in the U.S. and Europe, signaling a potential shift toward regular live sports programming. With NBC’s U.S. rights expiring in 2028 and UK rights locked until 2029, Netflix could challenge…

NBC is reportedly exploring selling its rights to the 2026 Big Ten Championship Game, its only year holding the marquee event, despite a seven-year deal with the conference. Talks with Amazon are in early stages, while Netflix has shown limited…

Major League Baseball split its media rights between ESPN, NBC, and Netflix, securing short-term revenue but weakening long-term leverage. ESPN pivoted to digital, NBC picked up Sunday nights on the cheap, and Netflix took only high-profile events. The deal buys…

The NBA is projecting $14.3 billion in revenue this season, a 12% year-over-year jump, driven by its new $76 billion media rights deal with Amazon, ESPN/ABC, and NBC. Each team’s TV revenue is up nearly 40% this season, and average…

YouTube TV is in a carriage standoff with NBCUniversal, threatening to drop NBCU networks if a new agreement isn’t reached by the end of September. At the heart of the dispute: YouTube TV wants lower carriage rates, arguing that NBCU’s…

Netflix attempted to secure live rights to the annual Notre Dame-USC game by exploring a venue shift to Las Vegas or Mexico City to sidestep existing TV deals with NBC and the Big Ten. The Big Ten quickly shut it…

ESPN and the Big East have signed a six-year deal, beginning in 2025–26, marking the end of a decade-long split. The agreement will bring hundreds of Big East events—including men’s and women’s basketball—back to ESPN platforms, primarily through ESPN+. While…