Tag: streaming business models

Basics of Streaming explores how FAST has matured into a critical pillar of the streaming ecosystem. Introduced by Pluto TV in 2014, FAST has expanded far beyond linear channels to include hybrid delivery formats, all unified by an ad-supported, free-to-watch…

Basics of Streaming breaks down the evolving landscape of OTT monetization, distinguishing between how money is made (business models) and how content is delivered (distribution models). With the rise of hybrid strategies combining SVOD, AVOD, FAST, microtransactions, and bundling, the…

From the Archives revisits the rise and fall of Struum, a streaming startup launched in 2020 that tried to tackle subscription fatigue with a credit-based, ClassPass-style model. Backed by Disney and Discovery vets and investors like Michael Eisner, Struum built…

Ask Skip reframes churn-risk users as “tourists” who validate a platform’s content strategy by paying full price for single-show access and leaving satisfied. These high-ARPU viewers aren’t loyalty risks, they’re proof that hits drive real revenue without marketing overhead. Instead…