Tag: Walmart

Walmart has partnered with La Liga to sponsor U.S. viewing parties for upcoming El Clásico matches, aiming to deepen engagement with soccer fans ahead of the 2026 FIFA World Cup. The move builds on Walmart’s earlier MLS partnership and reflects…

Walmart is expanding its Walmart+ membership by adding Peacock Premium as a streaming option alongside Paramount+ Essentials. Members can now choose between the two services and switch every 90 days. This move strengthens Walmart’s position in the subscription and video…

Charter is doubling down on streaming bundling by adding Hulu to its growing SVOD lineup, while Verizon has officially exited the aggregation game, shuttering its +play platform. Meanwhile, Amazon continues to dominate third-party SVOD sign-ups via Prime Video Channels, claiming…

Walmart is making VIZIO a private-label brand, pulling it from other retailers and selling it exclusively through Walmart and Sam’s Club. While the move boosts Walmart’s hardware footprint, the real goal is to grow its advertising business by leveraging VIZIO’s…

ESPN is finalizing major distribution deals with Verizon, T-Mobile, Roku, and Take-Two ahead of the launch of its standalone streaming service this fall. Internal documents also indicate negotiations with Walmart, Hulu + Live TV, and Cox, as well as an…

Walmart is set to launch new Onn-branded smart TVs powered by Vizio’s SmartCast OS, replacing Roku as the exclusive operating system. The move follows Walmart’s $2.3 billion acquisition of Vizio, signaling a strategic push to grow its retail media and…

From the Archives revisits Walmart’s abandoned 2018 plan to launch a budget SVOD service aimed at Middle America. With former Epix CEO Mark Greenberg leading the charge, the retailer considered pivoting Vudu into a subscription platform priced at $8/month. But…

Walmart has quietly launched its Onn-branded Google TV streaming players in Canada, offering HD, 4K, and 4K Pro models in select stores like Montreal and London, Ontario. Prices range from $41.48 to $77.48 CAD, slightly higher than in the U.S.…

From the Archives chronicles how Vudu pioneered digital HD movie rentals before the streaming boom, only to be overtaken by more scalable, subscription-based rivals. Despite early tech leadership and major studio deals, Vudu's reliance on expensive hardware and transactional pricing…

Walmart and Vizio executives offered new details on their integration following Walmart’s $2.3B acquisition of the smart-TV maker, highlighting a joint connected-TV advertising initiative now in beta. Walmart aims to learn from Vizio’s CTV advertising expertise to complement its retail…