Business

Vimeo has agreed to a $1.38 billion all-cash acquisition by Bending Spoons, ending its run as a publicly traded company. The deal offers shareholders a 91 percent premium and is expected to close in Q4 2025. While both companies emphasize…

Netflix has partnered with Amazon to offer its global ad inventory through Amazon's DSP, giving marketers easier access to Netflix ad slots in 12 countries starting Q4 2025. The move expands Netflix’s programmatic reach and further consolidates Amazon’s growing role…

Kirby explores how gaming is becoming essential to streaming strategy, with Netflix leading the charge. Looper Insights reveals industry execs see gaming as key to engagement, but most are waiting on Netflix to prove its value. If Netflix succeeds, it…

Magnite has acquired streamr.ai, an AI platform that enables SMBs to create and launch video ads on streaming TV, in a move to unlock new advertising budgets and simplify campaign execution. The deal allows Magnite to offer white-labeled creative and…

Gaming IP is rapidly becoming the centerpiece of media strategy, as platforms like Paramount, Netflix, and Amazon aim to turn fan-favorite titles like Call of Duty into multi-platform ecosystems that drive year-round engagement. New Bain data shows gamers spend more…

YouTube has signed a major partnership with Sesame Workshop to become the largest digital library of Sesame Street content by 2026, including classic episodes and original content for the platform. The deal comes alongside an expanded effort to train creators…

Warner Bros. Discovery has filed a lawsuit against Midjourney, accusing the AI image generator of infringing on its intellectual property by allowing users to create unauthorized images of iconic characters like Batman and Bugs Bunny. The studio joins Disney and…

Andrew Wamugi unpacks TNT Sports' decision to go direct-to-consumer with its own app in 2025, marking a strategic break from HBO Max and a renewed push for brand independence under Discovery Global. While the standalone move suggests confidence in its…

From the Archives revisits Vessel, the ambitious 2015 startup from Hulu’s Jason Kilar and Richard Tom that aimed to challenge YouTube with a premium “early access” model for creator content. Despite raising $132 million, offering creators vastly better revenue splits,…

The Streaming Wars and StreamScoop examine whether streaming killed the pay-per-view model or simply transformed it. Once the crown jewel of sports entertainment revenue, PPV has shifted into the digital era as UFC and WWE pivoted to streaming-centric premium live…