Entertainment

From the Archives revisits how Hitbox and Azubu, two early challengers to Twitch’s dominance, merged to form Smashcast, a bold but ultimately short-lived attempt to create an esports-first streaming platform. Hitbox brought technical innovation and creator-first values, while Azubu added…

Great American Media announced it will launch Pure Flix Familia, a Spanish-language streaming platform debuting in 2026, focused on faith-based and family-friendly entertainment. The new service expands the company’s Pure Flix brand to better serve Spanish-speaking audiences who share its…

LightShed Partners reported a 7% decline in Hollywood’s Q4 2025 box office revenue compared to Q4 2024, with figures still 30% below 2019 levels. Despite a modest 2% gain through November, the data points to a lasting shift in consumer…

From the Archives revisits how the original Roku box quietly redefined television by making streaming accessible, simple, and app-driven. Originally a Netflix project, the Roku player launched in 2008 as a neutral, affordable alternative to cable, reshaping the TV experience…

Warner Bros is leveraging immersive experiences to rejuvenate its Harry Potter franchise, partnering with Cosm to debut a shared reality version of Harry Potter and the Sorcerer’s Stone in dome venues starting in 2026. This move complements a theatrical re-release…

Basics of Streaming breaks down how interactive advertising is reshaping monetization in the OTT space. By letting viewers choose, shop, or engage directly within streams, platforms like Amazon, Hulu, Roku, and YouTube are turning ads into active experiences that drive…

Stingray is acquiring TuneIn in a deal worth up to $175 million, aiming to significantly boost its presence in streaming and digital advertising. The acquisition gives Stingray access to TuneIn’s 75 million+ monthly users, a robust global distribution network, and…

Behind the Stream explores how multiview streaming is transforming the OTT experience by enabling users to watch multiple live or recorded video streams simultaneously. Once exclusive to broadcasters, multiview is now hitting consumer devices via platforms like YouTube TV and…

Basics of Streaming explores how gamification has evolved into a core retention strategy for OTT platforms. By incorporating game-like mechanics, like rewards, missions, leaderboards, and interactive content, streamers such as Netflix, Amazon Prime Video India, and JioCinema are driving longer…

Netflix is in talks to license video podcast content from iHeartMedia, aiming to secure exclusivity and remove episodes from YouTube. This follows a similar deal with Spotify, reinforcing a broader trend of platforms like Tubi investing in video podcasts to…