FAST

Fox Corporation exceeded Q2 revenue estimates, with strong ad performance across cable news, live sports, and streaming. Tubi delivered record growth and profitability. However, rising programming and marketing costs squeezed profit margins, leading to a post-earnings dip in the stock.

Fox Entertainment and Dhar Mann Studios signed a multi-year deal to produce 40 vertical video series for Holywater’s MyDrama app. Mann keeps IP ownership, while Fox handles global distribution and gains early access to a fast-growing format. The deal blends…

Basics of Streaming breaks down why Server-Side Ad Insertion (SSAI) is foundational to monetizing Connected TV. SSAI eliminates device instability, ensures consistent measurement, and preserves stream continuity—key to reliable ad revenue, especially in FAST and hybrid models. As more CTV…

Samsung TV Plus says it hit 100 million monthly active users, but MAU is a weak metric. It measures app interactions, not actual viewing or ad impact. With auto-launch behavior baked into Samsung TVs, the number reflects distribution more than…

Skip calls out the industry's reluctance to fully embrace FAST, even as most studios are already operating like FAST companies. The piece argues that denying the model limits innovation and growth, urging companies to design for FAST rather than apologize…

Basics of Streaming breaks down the FAST channel supply chain, showing how a once-niche format has become a core revenue engine for the streaming industry. FAST works by blending traditional linear TV programming with OTT flexibility, powered by sophisticated content…

Guideline projects the UK to be the second-fastest growing CTV ad market globally by 2026, with 15% YoY growth driven by maturing infrastructure, new ad formats, and consumer shifts to streaming. However, only 21p of every £1 leaving linear TV…

DIRECTV has launched its native app on LG Smart TVs (2021+ models), enabling users to stream live channels, on-demand content, and over 100 FAST channels without extra hardware. The integration simplifies access to DIRECTV's Signature plans, Genre Packs, and MyFree…

Basics of Streaming breaks down how live, DVR, and time-shifted viewing have become essential pillars of modern OTT strategy. These features aren’t just conveniences, they directly impact engagement, session time, and retention. As more platforms lean into live events and…

Titan OS raised €50M in Series A funding to expand its independent TV operating system across Europe and LATAM. The company aims to improve content discovery, scale ad monetization tools, and grow beyond its current 18 million MAUs through new…