Tag: roku

Apple’s expanding Apple TV’s distribution by allowing Roku users to subscribe directly inside The Roku Channel using Roku Pay, letting viewers sign up and watch Apple’s originals, films, documentaries, and live sports without downloading the standalone Apple TV app. The…

Roku appointed Patrick Harris as SVP of Global Media Revenue, hiring the former Snap and Meta executive to lead global advertising growth and media innovation. The move follows stronger than expected quarterly results and a positive 2026 outlook, signaling deeper…

Roku, Apple, Scripps, and ChatGPT all made moves last week that reinforce one theme: control has replaced scale as the core competitive advantage in streaming. The leverage battle isn’t about content volume anymore. It’s about who controls billing, discovery, rights,…

Roku reported its first full-year profit in 2025, driven by 18% Platform revenue growth, record premium subscription additions, and continued expansion in streaming hours. The company beat fourth-quarter expectations and guided to $5.5 billion in 2026 revenue, signaling sustained margin…

Basics of Streaming breaks down how streaming hardware devices function as specialized computers, managing everything from video decoding to app execution and security. These devices deliver consistent performance across TVs, support advanced formats such as 4K HDR, and provide platforms…

Roku has become the first major streaming platform to integrate iSpot’s Outcomes at Scale metric directly into its ad optimization engine, enabling advertisers to track and optimize campaigns based on real business outcomes. The move expands their partnership, which began…

Plex is now enforcing a Plex Pass paywall for remote streaming to TV apps, rolling out first on Roku this week and expanding to other platforms in 2026. Users must now subscribe to Plex Pass to share their personal media…

From the Archives revisits how the original Roku box quietly redefined television by making streaming accessible, simple, and app-driven. Originally a Netflix project, the Roku player launched in 2008 as a neutral, affordable alternative to cable, reshaping the TV experience…

Walmart has launched its first Onn-branded smart TV powered by Vizio’s operating system, marking a shift away from Roku and Android TV. The $89 Black Friday model features Vizio OS, built-in support for major streaming apps and platforms, and access…

Roku is teaming up with Eva Longoria and NFL Films for a new unscripted original series, NFL Hometown Eats, set to launch in 2026. The three-part show will feature celebrity fans and NFL players exploring their team’s hometowns through food,…