Cineverse has launched Matchpoint Reel Visuals AI, a service enabling content owners to monetize assets for AI training via non-exclusive revenue-sharing agreements. This platform bridges independent studios and AI platforms, addressing the growing demand for datasets while ensuring ethical use…
The U.S. Supreme Court will hear TikTok's challenge to a law requiring ByteDance to divest or face a U.S. ban starting January 19, 2025. TikTok claims the law violates free speech rights, while the government cites national security concerns over…
Tubi will stream live Liga MX and Liga MX Femenil matches for free in Mexico and Central America starting in 2025, beginning with León vs. Pachuca on February 5. This partnership expands Tubi’s presence in LatAm, offering premium soccer content…
Giles Tongue, in an exclusive interview with The Streaming Wars, revealed how Bango and Continente launched a Disney+ promotion in just 12 weeks. Powered by Bango’s Digital Vending Machine®, the deal offers discounted Disney+ access and 30% cashback, highlighting how…
The Streaming Wars looks at the Omnicom-IPG merger as a strategic move to combat stagnation in the ad industry and compete with digital giants like Alphabet, Meta, and Amazon. By integrating IPG’s Acxiom data assets into Omnicom’s Omni platform, the…
Roku and Comcast’s FreeWheel have expanded their partnership to enable real-time bidding on Roku’s app ecosystem, including The Roku Channel. This integration reduces fragmentation in the CTV marketplace, enhancing advertiser reach and transparency while supporting growing demand for ad-supported streaming.
Our latest From the Archives reflects on Disney+'s transformative 10-year DTC journey as Disney+ celebrates its 5th anniversary today. Over its first five years, Disney+ reached 150 million subscribers, introduced an ad-supported tier, and turned a profit in 2024 ahead…
Warner Bros. Discovery is restructuring into two units: Global Linear Networks and Streaming & Studios. The move aims to unlock shareholder value but faces criticism for dismantling key synergies that power Max and global growth according to Skip.
Ted Sarandos highlighted Netflix's focus on creating FOMO at the UBS Global Media and Communications Conference, positioning it as central to retaining subscribers and advertisers. FOMO isn’t exactly groundbreaking and Kirby argues that it’s the bare minimum for any streaming…