Tag: linear TV

Starz is exploring an acquisition of A+E Global Media, the joint venture between Disney and Hearst that owns Lifetime and the History Channel. This move follows Starz's separation from Lionsgate and aligns with its strategy to scale digital reach by…

In a strategic move to push for a potential merger, Sinclair Broadcast Group revealed that it has taken roughly an 8% stake in E.W. Scripps. The disclosure hit Monday, and the market went into full popcorn mode. Scripps shares spiked…

Disney and YouTube TV have resolved a two-week carriage dispute, finalizing a multi-year deal that restores Disney’s channels and integrates ESPN Plus and the forthcoming ESPN Unlimited into YouTube TV. The agreement reflects a strategic pivot toward aggregation, positioning ESPN’s…

NBCUniversal is reviving NBC Sports Network on November 17 via YouTube TV, reinforcing a hybrid strategy that blends linear and streaming to maximize control, reach, and monetization of live sports. The move protects NBCU’s brand visibility and bargaining power as…

Kirby analyzes the looming M&A scramble for Warner Bros. Discovery, breaking down how Paramount Skydance, Netflix, and Comcast each reflect a different strategic theory. Paramount Skydance sees WBD as a growth engine; Netflix sees it as the key to permanence;…

Warner Bros. Discovery posted a mixed Q3, with studio revenue up 23% thanks to box office hits and streaming profits rising 19% despite flat revenue and falling ARPU. Linear TV continued its steep decline, with ad and content revenue sliding…

Ask Skip tackles the misconception that traditional TV's higher average daily viewing time means it’s winning over YouTube. While legacy TV still commands more raw hours, YouTube’s metrics are often undercounted, especially across devices and global audiences. With dominant presence…

Warner Bros. Discovery reported Q2 earnings driven by strong performance in its studios and streaming divisions, posting $9.8 billion in revenue and $1.58 billion in net income, reversing a $10 billion loss from the prior year. Studios revenue grew 55…

Warner Bros. Discovery has finalized executive leadership and branding plans for its corporate split into Warner Bros. and Discovery Global, targeting completion by mid-2026. Warner Bros. will oversee streaming and studio operations like HBO and DC Studios, while Discovery Global…

MLS commissioner Don Garber revealed that MLS Season Pass on Apple TV+ is averaging 120,000 unique viewers per match, marking a 50% increase from last year. However, ambiguity around what that figure represents—average minute audience or total viewers per match…