Tag: streaming bundles

Fox’s 2026 FIFA World Cup coverage drove a 108% increase in television advertising revenue and boosted Fox One subscriber growth. The quarter validated Fox’s multiplatform sports strategy and strengthened its position ahead of future NFL rights negotiations.

Disney’s exploring a free, ad-supported streaming layer that could expand its audience, create more inventory for advertisers and move viewers toward Disney+ subscriptions and other Disney businesses. Kirby sees the strongest model combining branded FAST channels, rotating on-demand content and…

Fubo’s subscriber base reached 5.75 million in North America as the NBA Finals and FIFA World Cup drove sign-ups, but pro forma revenue stayed flat and adjusted EBITDA fell to $19.1 million. Disney’s opportunity is to turn Fubo into a…

Streaming economics increasingly depend on who controls the interfaces, infrastructure, billing relationships, and discovery tools connecting audiences with premium content. YouTube, Amazon, HBO Max, Netflix, and DAZN are gaining leverage by owning customer setup, search, packaging, data, and the next…

AMC Global Media raised its full-year outlook after securing a roughly $500 million Netflix licensing deal for The Walking Dead universe. The agreement gives AMC predictable revenue to offset declining affiliate fees while keeping the franchise on AMC+ and expanding…

Starz and Crunchyroll are using their new $16.99 Prime Video bundle to test whether Power fans and anime viewers overlap enough to improve acquisition, engagement and retention. Success depends on customers crossing between both catalogs and staying long enough to…

Skip warns that the most dangerous partner is the one your business can’t afford to lose. Once a platform controls the customer, data, pricing, or path to growth, the partnership has become the business.

NBCUniversal is bundling Peacock Premium with YouTube Premium in early 2027 to expand distribution, lower acquisition costs and improve retention. The deal strengthens Google’s control over streaming discovery, billing and viewing, signaling that distribution scale may matter more than owning…

Hub Entertainment Research's 2026 How to Monetize Video study finds that low price now drives 21% of a streaming service's perceived value, while average household subscription TV spending remains capped at $82 per month. Free services including Tubi, Pluto TV,…

Basics of Streaming explains how customer acquisition has become an infrastructure challenge, not just a marketing problem. Trials, discounts, bundles, and partner offers can bring subscribers in, but platforms need billing, lifecycle marketing, personalization, and retention systems to turn promotional…