Tag: YouTube Primetime Channels

Peacock, Disney, Roku, YouTube, and potentially Netflix are turning their audiences into storefronts for third-party streaming subscriptions. Amazon’s already proven the model, and as subscriber growth gets harder, platforms can increase customer value by taking a cut of transactions for…

Amazon Channels is gaining leverage over Specialty SVOD as high churn forces services to continuously reacquire subscribers, with Antenna showing 42 million gross adds against a 42 million-subscription base over the past year. Amazon captured 67% of Specialty SVOD gross…

Peacock is turning third-party distribution into a customer acquisition strategy by expanding across YouTube Primetime Channels, Apple, Walmart+, Prime Video, and Roku. NBCU is prioritizing lower friction, broader reach, and cheaper subscriber conversion ahead of major sports cycles like the…

YouTube's addition of Fox One and Peacock to Primetime Channels highlights a larger shift in the streaming industry, where control over discovery, subscriptions, billing, and consumer relationships is becoming more valuable than owning content alone. As consumers increasingly begin their…

NBCUniversal and YouTube TV inked a wide-ranging multi-year carriage deal that keeps NBC, Telemundo, and cable networks, including those transitioning to Versant, available to YouTube TV’s 10 million subscribers. The agreement also includes the relaunch of NBC Sports Network, expands…

Paramount and YouTube TV settled their carriage dispute over Valentine’s Day weekend, keeping CBS, Nickelodeon, MTV, and more on the platform. The multi-year deal also maintains access to Paramount+ with Showtime and BET+ through YouTube Primetime Channels, with Google securing…

Starz and YouTube have expanded their partnership with a new promo offering YouTube TV and YouTube Primetime Channels subscribers 30 days of free access to Starz’s content. The limited-time deal, available through April, coincides with major televised events like the…